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I’ve been fortunate enough to get to know Bill over the years. I love startup entrepreneurs, particularly British ones, who build companies from scratch. Bill has learnt a lot from this experience and many of his pearls of wisdom I agree with and would find useful were I starting a business. – Sir Richard Branson, Founder, Virgin GroupPractical Lessons for Entrepreneurs and LeadersIt’s Not Rocket Science delivers twenty-five real-life lessons from entrepreneur Bill Holmes, who grew a £5 billion global enterprise from a small office above a hair salon. This engaging guide shows readers that success is not about complexity but more resilience, adaptability, and clarity of thought. Learn essential entrepreneurship lessons Discover specific strategies for growth and market approach Build resilience and adaptability in a changing world Avoid costly mistakes through real-world insights Develop faster communication and decision-making skills With wit and wisdom from forty years in business, Holmes proves that challenges become opportunities when approached with the right mindset. It’s Not Rocket Science is a must-read for entrepreneurs, leaders, and professionals ready to thrive in today’s dynamic business world.